10 anos de Spotify no Brasil: entenda como funcionam as playlists

[{"selector":"#anim-c1c6b618-1ec0-4ffd-8329-d90de8eaec41","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f60a722b-2290-4370-a6bc-76e8ede59cbe","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-28d1d47e-c7a7-418d-8c31-5f1af00e9bef","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-8c864f97-61ab-49cc-b09a-4d45c99c80dc","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Garley Gibson/Pexels

[{"selector":"#anim-10e9bec4-9769-4436-ba51-e0f4dd739cc9","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-dcd89c76-4e03-4552-bdbe-008fd7bcd1bf","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c414ba30-ea96-477e-8ee9-6ab02fa6915b","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-b7f8c90c-95e0-4429-836a-5c499c7bf99a","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Freepik Neste ano, o Spotify está completando dez anos de existência no Brasil e, entre as muitas funcionalidades da plataforma de streaming, estão as playlists

[{"selector":"#anim-713e3988-b559-444a-b18e-c067cb634da0","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d1395c45-63fe-4897-a9e0-a0ff6b1de965","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b53009d8-2560-43c3-b23f-3d4817777eda","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-ab42b86f-853e-42cd-b08a-bcd7da666fc2","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Freepik Além das 89 milhões de playlists ligadas por usuários no país, o Spotify conta com mais de 350 playlists editoriais, montadas por uma equipe de quatro editores

[{"selector":"#anim-74008f89-0cf6-4932-8a4b-ea3941280596","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b445a8c2-cdce-4b90-b73f-bf5cb4a06760","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b0447d7a-b40f-46cc-97b0-c05d2aa47533","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-ed86a015-73a5-47ec-adb9-8c3fc9a07fdd","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Rodrigo Azevedo, editor de música no Spotify no Brasil, contou que parte do trabalho da equipe é escutar tudo o que tem sido lançado semanalmente Pew Nguyen/Pexels

[{"selector":"#anim-1faec56d-ad2e-42eb-9685-45b1f97f1f4a","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d1f1c430-624e-441b-9518-e16c0afe16c2","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-df2ba529-c3d5-4976-ad87-80c2744cf40e","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-d507d8b3-b89e-4856-9822-84199f166e2b","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] E, consequentemente, tudo o que tem se destacado e crescido em reprodução Ravi Roshan/Pexels

[{"selector":"#anim-9a026430-a5ff-4991-a75f-3706f854b582","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fc913067-7e19-4276-9002-4131e58df18b","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b71ad0af-0a4a-49a1-93b6-e982c3a91757","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-bed85220-29b8-4f99-af30-073db707d93d","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] O porta-voz explica que as playlists editoriais são impulsionadas por uma combinação de conhecimento cultural, paixão e experiência das equipes do streaming Freepik

[{"selector":"#anim-d08fef16-107e-4276-8c74-4b4f40dad054","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0f260983-ccb1-41db-b87a-72e96ad67031","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bdf1b270-f9ea-45b5-b08b-953e046cdae7","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-222416ec-fc34-4aaf-b622-5f7f40777a10","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Segundo Rodrigo, cada playlist é singular e a renovação depende da proposta de cada uma Sumeet B/Unsplash

CNNBRASIL.COM.BR

[{"selector":"#anim-b867c313-f4f0-42b1-bd75-9ee64a4c520c","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7cf77443-0ded-4271-be25-60635ae20ed4","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-821ade0a-016a-4094-aee5-db147ad5b2aa","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f39a532b-d044-4ab1-8c65-daa374835cb2","keyframes":{"transform":["translate3d(0px, 2132.63615%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-42a26d94-4beb-4931-8a58-2426c80c75b3","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a1f6dd83-5be7-4a4d-80ab-fd99a4253c1a","keyframes":{"transform":["translate3d(-117.84387%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8acaf864-480c-47be-a458-95308870a91c","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-106abf1a-580d-4054-9b81-812ff6365e32","keyframes":{"transform":["translate3d(0px, 1223.93157%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] leia mais em cottonbro studio/Pexels