Conheça as novidades do Google para empresas

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[{"selector":"#anim-ddc83d9f-6851-4dd1-a2e4-87d1587d7fbd","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-387f540e-1cbb-4e3e-8791-e34958d7d667","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-2065356f-a832-4319-96c1-f86f7f64f5f8","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-638e140c-ff7e-42e0-b38b-d3323f023ca1","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-13575e92-0831-4605-bf81-c88b78e4c249 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(7.81728128092911%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] As empresas agora contam com algumas funcionalidades novas do Google . Com elas, bares e restaurantes podem criar, por exemplo, um cardápio virtual usando inteligência artificial (IA). Basta fotografar o menu físico FREEPIK

[{"selector":"#anim-1af3ad66-5df2-4c38-a7fb-375611c9f12f","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-553a2fc8-1d6a-479f-a884-30f1f96a554e","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-7e7a1852-b5f9-4d34-a2db-a3be197644da","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-addfa8f9-4dba-4459-a400-30692c6a65b8","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f1fb2e7c-18e1-40cb-bffd-3c750c2491f1 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(10.20833321955906%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Também passa a ser possível, o agendamento virtual de exames, consultas médicas e serviços em salões de beleza com alguns poucos cliques UNSPLASH

[{"selector":"#anim-7a99232f-d785-435d-b302-a324c4bdcdde","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e466cc75-2aab-4c59-bd55-123d4e8a2ccf","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-3c020670-9c2f-4fd3-886f-59deb1c49c88","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-3fc2a68f-d46f-49bf-a10b-44b0964c0ba7","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b453ba95-e5fc-4c70-bbc0-23d1081d44ec [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(31.249999886225726%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] “Com esses recursos, esperamos ajudar empresas de todos os tamanhos, principalmente os pequenos negócios, a se conectarem de forma mais eficaz com seus clientes, expandir seu alcance e alavancar seus negócios”, afirmou a companhia UNSPLASH

[{"selector":"#anim-9c3e92d0-7106-4ee1-979f-84637e2ffab4","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-dc815cc2-f22f-4c1f-b05c-ee9e4f8cbe6e","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-9c6ccc0d-a4a7-4bd4-8d94-2d2e263bb0d3","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-5190efde-c63f-4cb3-8b1a-191da671d9f8","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f71c2200-979d-497f-9f2e-0a01b9942e44 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(7.812499744007886%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] No caso do cardápio digitalizado, basta uma foto do cardápio para que ele seja transformado em um menu digital completo, com nomes dos itens, descrições e preços, que aparecerão na seção “Cardápio” na busca e no Google Maps UNSPLASH

[{"selector":"#anim-ad54e858-799f-4e55-9c73-b7df53ab6916","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-74f42794-804f-498e-87dd-13569c8e2076","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-8ba3baba-066f-427f-ac5c-3555baeac76c","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-a71fb0e7-6eb4-4063-9892-1b2896340fe1","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-006e1ee2-ef6e-4b54-b369-a1e584071aa4 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(7.812499744007886%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] A iniciativa foi pensada após o Google perceber que muitos usuários fazem buscas pelos alimentos, e não pelo nome dos estabelecimentos, o que nem sempre as leva a encontrar os restaurantes e bares que oferecem aquele produto UNSPLASH

[{"selector":"#anim-9d518cf5-d9bb-4484-87cf-f22e91a4e71e","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-90341969-eb8d-4f81-873b-0cf117e19295","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-ca1f6013-b770-4e23-9267-0c943d478f20","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-fae6de46-bd8f-407c-bb1b-01182f9329fe","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-197edcaf-c0e9-4558-9bb4-d64d3a4ff959 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(12.514648210040342%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Para aumentar a visibilidade de restaurantes e bares na busca e no Google Maps, os estabelecimentos poderão integrar seus perfis em redes sociais diretamente no Perfil da Empresa, exibindo as últimas postagens em um painel logo abaixo das informações do negócio. UNSPLASH

[{"selector":"#anim-dd0625d0-d2bd-40f3-b16a-5c54ed085ded","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-cd3f3c13-f03c-413d-b978-7897404acea2","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-7c35c460-f61b-4943-a7a1-e2dcff437e7d","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-f4958e1c-44b2-453d-89d1-0166f2db2a35","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-51b129bc-fc21-4775-aa29-c33adcca33a0 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(31.293945198992386%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Essa integração permitirá aos consumidores acesso rápido e fácil a informações como promoções, eventos especiais e novos pratos. Ao mesmo tempo, restaurantes e bares poderão atrair clientes que buscam opções gastronômicas nas redondezas ou pratos específicos. UNSPLASH

[{"selector":"#anim-3e69880a-0105-4edc-a434-2e8b48cb61fa","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-67c806e4-ec8f-4101-9dd9-2c4bb1a17768","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-73d3e331-e8c7-40c7-90cb-94d820d7da27","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-2d085b17-8eb4-4e11-94c8-86b1b8d0a9ea","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d01b6da5-7475-4a7c-913d-4b52338ede72 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(12.514648210040342%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Além dos recursos para bares e restaurantes, profissionais da saúde e beleza poderão se conectar com clientes em potencial que estão ativamente procurando os serviços que eles oferecem UNSPLASH

[{"selector":"#anim-a1d119a3-d686-4e99-8ae5-092dab645ae1","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-231a2ae6-b133-45a1-aea1-10a9493d37ab","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-992f0ac0-246f-41ee-82cb-0a56f5995fff","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-ec030722-6189-4445-b80c-b4d473bdd6a9","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-93feb03e-bfa3-4117-97d4-a3ac1ed1dee4 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(38.541666552892394%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Para ajudar com isso, o Google também disponibilizou a função de agendamento de consultas médicas e exames – inicialmente com as plataformas Dr. Consulta, Melvi, Livance, Doctoralia e a+Medicina Diagnostica/Grupo Fleury UNSPLASH

[{"selector":"#anim-ff3f3809-209e-4119-bc2f-cebbd250601e","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b178a38a-78f4-4309-94c6-bb2fb8cbbf53","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-a80c3f93-5dc1-4548-8328-72fe720fe7f8","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-1ee09af7-64f9-46d7-8d2b-7bdf4868fcae","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4930dfcc-149d-4add-99eb-1cd07301ca27 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(8.937198067632854%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Com essa integração, também será possível agendar horário em salões de beleza das plataformas Trinks, Quaddro e Prit, diretamente no Perfil da Empresa. Nesta primeira etapa da implementação, o Google leva a tecnologia para mais de 15 mil empresas de beleza e saúde UNSPLASH

CNNBRASIL.COM.BR

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