Instagram é decisivo para clientes escolherem restaurantes, diz pesquisa

[{"selector":"#anim-aa1b3307-d082-4afa-9e6b-868994267cf5","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-542fad6b-3f70-4b91-8988-0fc3367efe2f","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-9f9159d9-2478-404a-90f5-ec1dab0990eb","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-2c357b95-6a7e-43a6-8f51-98feec9c8195","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Pexels/Erik Mclean

[{"selector":"#anim-e13048d0-27d1-4107-8d29-75914b4ce250","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3c3d57a4-6a0d-467f-ae90-d1fd42579674","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-e442a468-be73-4459-a9cf-8254abcb3ac3","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-feea9e9b-8611-4c6a-ab57-b6cca248afb6","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] A presença de restaurantes nas redes sociais é fator decisivo que influencia a escolha de onde os clientes vão comer Pexels/陈 欣茹

[{"selector":"#anim-e0c7a204-ec1d-4ad0-9d73-daab632dd65a","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0d1eef11-539e-4da5-a2e5-1c98b3340d05","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-2e1a2468-8509-4352-bf42-5c4f4ee95209","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-ca6f7681-c811-4456-af5b-336591507233","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Uma nova pesquisa aponta que 70,2% dos entrevistados já foram a um restaurante após vê-lo no Instagram Pexels/cottonbro studio

[{"selector":"#anim-0c30ed26-dec1-4445-a1cd-ae0a9be85f08","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-569dbd2d-2ce1-4e22-a50f-82ea644e8f87","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-73d8876b-a966-4bed-90dc-ae7b498fbf5a","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-7bb1f62b-caa2-4cf1-ad29-c2f9ab493ffb","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] O estudo compartilhado com a CNN Viagem & Gastronomia é do Brazil Panels & Behavior Insights , que entrevistou 2.548 pessoas em todo o país, segmentadas por classe social, faixa etária, gênero e região geográfica Pexels/SHVETS production

[{"selector":"#anim-86b671f5-cfad-46f5-af05-8857f61fb717","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4b6ba08a-633b-4689-a319-021477081a50","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-a6c27cce-44bf-4d16-b596-889af64961ea","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-464fb501-02cc-4d00-9c94-76c1ba31110b","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] O levantamento diz que a plataforma supera até recomendações de amigos e familiares , que influenciam 53,1% das decisões Pexels/fauxels

[{"selector":"#anim-8e96d59c-4fd5-4e5f-94f6-a6a458f30dcc","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f74c68fd-b986-4c3f-aced-a7ce7ae7ffc8","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-4467ac06-a331-4569-8e93-c7b405a82b0e","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-4c75720a-571d-4943-bc66-39b284c645bb","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Entre os critérios de decisão, a qualidade da comida é o mais importante para 38,2% dos entrevistados, seguida por preço (23%) e atendimento (17,1%) Pexels/damla selen demir

[{"selector":"#anim-544c34a1-2d25-41e6-9ba5-809ab138703e","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-77ecc14e-5b86-475a-b647-ddca4b94b157","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-a57b786d-1af5-4ee5-a10a-b89dfcc4bc71","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-d93a9062-fa89-4109-afe7-90e744af3c97","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] "O consumidor moderno pesquisa, compara e decide pelo celular, mas exige que a experiência ao vivo corresponda ao que viu online", explica Claudio Vasques, CEO da Brazil Panels & Behavior Insights Pexels/Ravi Roshan

CNNBRASIL.COM.BR

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