O que mulheres priorizam ao comprar um carro? Pesquisa revela

O que mulheres priorizam ao comprar um carro? Pesquisa revela preferências

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[{"selector":"#anim-fce67bb3-dce8-4b8f-ae39-8e5321060131","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-80f27a36-a32f-4c65-a1ae-78010c3e91a7","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-990e3500-496a-473d-935b-9f3d269e23ae","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-a1f2f078-02de-4e9e-9cec-a754e4bc47d0","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-20aab837-74e1-474a-93b2-faef5f1c1b9e [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(7.812499744007886%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] O comportamento do consumidor no mercado automotivo brasileiro tem apresentado detalhes que ultrapassam o padrão de consumo, principalmente quando analisado sob a perspectiva de gênero Pexels

[{"selector":"#anim-ecdd3f51-e6ad-43d4-a2c1-f45ae2de1c38","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-cb06479a-0f54-49b4-8986-b9405ae17ea9","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-dbd3a6cc-c3f5-466a-9607-bb94ffad1fdc","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-beae26b2-8097-4a75-b81c-2b6d5ab2586c","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c84b07ff-c4c8-4d34-9a23-aa76d570519d [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-7.812499744007886%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Um levantamento aponta as preferências das consumidoras em um carro zero quilômetro Pexels

[{"selector":"#anim-7b97928b-e821-4d07-84fe-1f743c035260","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c003c4e6-50d3-4e03-b428-09c8b2d9d71f","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-a627d576-62b1-492d-816b-6154c1d727e9","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-dc2565ae-eae9-42e4-aead-fff97d3a83ea","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-59652c68-97cf-4d7f-b044-3c1c43ff0b6b [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(7.815739204981238%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] A amostra aponta que o carro transcende a função de transporte básico para se tornar um pilar de autonomia Pexels

[{"selector":"#anim-61b16f30-b782-4320-a4c5-90fe27de68ef","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-151e9866-d39c-4c5b-8e26-1a42a60d89b2","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-98b3df32-b72c-4188-bb63-4f5e5e2f41bd","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-89b5583c-92a3-4c9d-9400-9a3d1e3ac99e","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-614d17ea-5cf2-444b-a583-a74b27603ee7 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-12.499999772451451%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Para 53,3% das entrevistadas, os conceitos de liberdade e independência são os significados mais importantes associados à posse de um veículo Pexels

[{"selector":"#anim-f4b9139c-4c7b-4354-9aff-d9c1e1a64baa","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e7628c41-b8ad-41a7-91a8-6de101e0b75d","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-ef64ee1e-2b6e-4181-b7b7-cc7cac69da24","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-bb919824-a4eb-48db-a1b5-3378e0e05f30","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e95b249e-d84b-4a1f-a783-079c11592937 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Os dados são da plataforma Webmotors Autoinsights , que recolheu respostas de mais de 2 mil mulheres entre os dias 9 e 19 de fevereiro deste ano Pexels

[{"selector":"#anim-0ee77567-b910-4d3a-9abc-15f6b5602e5f","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e06f9b50-b5dc-4b6b-bee0-0d4e4446df11","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-c676cd8b-51b9-4288-9948-7d2d1ce9622b","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-ac779f57-15d1-46ab-a1a4-b6bf26bec14d","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7597b0a6-1545-4e42-812f-9e76b4d5e464 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(13.812169674779842%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] A escolha do veículo por parte das mulheres brasileiras é pautada por métricas de eficiência Pexels

[{"selector":"#anim-ff5f5dee-bd74-489b-9489-35b25a03e550","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c9cd3a8e-fc5d-4e1f-be91-929f531c9dc9","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-fb8dd7d4-caa9-47ab-84d3-822934de2da0","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-655f738a-77a2-434e-88f8-c843ec29581b","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5f4c1f13-4edf-4e6e-bc09-40ff601d98e4 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-7.812499744007886%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] A economia — seja no consumo de combustível ou na manutenção — é o fator decisivo para 28,3% das respondentes Pexels

CNNBRASIL.COM.BR

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