Mesmo com alta em vendas, setor de eletroeletrônicos tem retração em 2023

[{"selector":"#anim-8952430f-1cd8-4219-aa7a-282748f2e9a2","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c93a3adc-fbc8-4295-b8e9-a6ee18f844c1","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-2bd3542e-8678-40ec-9bce-2b16d6d966e2","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-0dea2e2e-5412-4e85-8e62-5cfb4a3c2d72","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] UNSPLASH

[{"selector":"#anim-833a8788-e23a-4074-b9ca-77c37e7bcef3","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-915f7d18-8b80-4337-b11f-8c14b5daf749","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7ce052b1-5a45-4dca-9653-3e7b85ef1c72","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-edbe2c57-bb74-456c-b41d-7cf9d8d344fd","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] As vendas de eletroeletrônicos cresceram 15% em 2023, no primeiro resultado positivo do setor em 3 anos UNSPLASH

[{"selector":"#anim-517f5ab8-f429-45c0-8b5b-77da9490bb4c","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b038dbbd-249d-4aef-8cc2-c365c415e904","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6f7cbeab-ac07-4c30-b24a-e603fefded92","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-ac119d23-6d07-4216-88ad-5938901261f6","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] O dado é de um estudo da Eletro, a Associação Nacional dos Fabricantes de Produtos Eletroeletrônicos, obtido com exclusividade pela CNN UNSPLASH

[{"selector":"#anim-7145091a-2454-45a6-bf10-c49279793997","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f484efc1-9db3-4261-879b-dd1522ec2a05","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7e65f0e6-d293-424b-8af5-b22279c8a926","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-ee2f5d88-c452-4262-bf25-35cb2ece2637","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Em 2020, com a pandemia, eletroeletrônicos foram muito solicitados, já que as pessoas estavam em casa e procuravam maior conforto UNSPLASH

[{"selector":"#anim-63e52ba2-2036-42f6-9204-13b12e9387a6","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c9c60e5d-200b-4343-a547-4b707cd8e1a5","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-26c3ad04-a12b-41e7-b67c-6dd0542d6933","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-507fa986-c2bc-468a-8f12-79df51c9e183","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Foi em 2022 que o setor visualizou seu pior período em 10 anos. A recuperação pode demorar entre 2 e 3 anos UNSPLASH

[{"selector":"#anim-f6560391-f7c2-467a-9e1d-8aae575068b1","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a7bc4dc0-cf4f-48af-af54-6c5a7bc94675","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-405d0522-ec72-4cd0-8541-81a268192deb","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-f7fbb3c4-70db-4c3f-8eb6-73a1d572a219","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] O valor positivo registrado no ano passado foi puxado pela alta de 19% dos eletroportáteis, com destaque para a AirFryer UNSPLASH

[{"selector":"#anim-51b94c45-e896-4061-9324-63391e76fb58","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2aaf3006-5fe3-4a47-917b-df0bafc07c5a","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-28cd0fc5-f8e5-4a16-8ca9-059214b93e8c","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-f8c56d69-4809-4f9e-a959-3b0d87127420","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Outro fator que impulsionou as vendas foi o ar-condicionado, que teve um crescimento 17% em 2023 UNSPLASH

CNNBRASIL.COM.BR

[{"selector":"#anim-3f17384a-87bd-450e-9f01-5b097893e316","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ed5944ff-b07b-4e53-a7f7-f120d0589e17","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f9e573ed-0798-4b99-aaec-6f88197097c7","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c7f1e823-a6f9-48b2-8250-8867fad73187","keyframes":{"transform":["translate3d(0px, 1251.01029%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e2873075-13b9-4bb7-8a30-73c596b8bf68","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e7aacceb-93dd-4334-9751-d7a48eacbcc4","keyframes":{"transform":["translate3d(-117.47212%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-80bf210c-b779-4dad-b925-6ae43da2a828","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1c3a4f67-7ed0-42e3-864a-4d6cf9d3f9f7","keyframes":{"transform":["translate3d(0px, 700.61766%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] VEJA MAIS EM UNSPLASH Arraste para cima