CBF fecha acordo recorde de mais de R$ 4 bilhões pela Copa do Brasil

[{"selector":"#anim-56980380-0fcb-400d-8647-a6214d8aa805","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-21e65da9-ab58-4793-b59f-85cf5d23a3a8","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-e258aac6-0f13-4945-89ba-599f90cd4412","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-5ecccb5e-2051-4f78-b93b-6df3f6f3154a","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Instagram/@copadobrasilcbf

[{"selector":"#anim-4a5155c3-6cdd-46e0-b365-ed79dac3f3fd","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e94863ff-a70c-4a27-997b-9b8675d6ae7e","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-335aaabc-c8b3-4309-9796-ebbca501256c","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-99ecaffd-3211-4e77-8f45-2de6c0333eae","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c24b8dc9-d329-4b3c-a432-6566dd9efdef [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(12.499999772451451%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] A CBF concluiu a negociação dos direitos de transmissão da Copa do Brasil para o ciclo de 2027 a 2030 por mais de R$ 4 bilhões. O acordo envolve o Grupo Globo, a Amazon e uma terceira emissora e representa aumento superior a 80% em relação ao contrato anterior Instagram/@copadobrasilcbf

[{"selector":"#anim-f4a89d4d-435d-4c3e-8d7d-0504a5896a19","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-62af7a6a-f350-4f7f-b8a0-675e6962d5b0","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-c4289ae0-70e6-4aad-9ee2-266f9720e598","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-13622bc8-5980-4381-861e-6793c2ba4eff","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-546b395d-b96a-40c2-afcf-f79e600aa011 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-14.833455130681052%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] O pacote também inclui os direitos das edições da Supercopa Rei entre 2028 e 2031. A decisão de 2027 permanece vinculada ao acordo atualmente em vigor Instagram/@copadobrasilcbf

[{"selector":"#anim-60da608e-4fd9-40fe-bd9e-107499391e74","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-11e94765-63d2-439a-bca1-9573e1030e6a","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-5b0bdaf5-b63b-4804-9883-10eda321bc09","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-85170ac1-8725-4a09-92b7-c97b5038830e","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-80e13676-cad4-4dd7-a479-dd3c500901d2 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Além do valor, a nova negociação prevê mudanças na distribuição das partidas. Segundo a CBF, a organização em quatro pacotes de direitos permitirá praticamente dobrar o número de jogos exibidos em TV aberta Instagram/@copadobrasilcbf

[{"selector":"#anim-3d526bae-01b3-45aa-b7f4-6ec6077e4239","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a7940cfb-50f8-49af-bc76-048b5a145f02","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-b17ce37b-4ce1-47de-a7da-0cadf405315a","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-9ecb7ca0-a920-48dc-ac47-faea2cf34855","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f60a134e-40b5-4899-a291-37da24e71961 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(12.499999772451451%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] A CBF também pretende ampliar o número de janelas para as partidas e reduzir a concentração de jogos em uma mesma data ou horário. A ideia é diminuir a sobreposição de partidas e aumentar a exposição da competição Instagram/@copadobrasilcbf

[{"selector":"#anim-316a61f4-68af-4845-8a7e-14edc46cb790","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a39bb865-7d5b-48e7-8cc4-4dcdf4ab838a","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-f42a08a0-1b63-4b90-a871-92b920c2889f","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-b568ea27-4d15-4a50-9ca6-3d1e7e3ae2d8","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7b9e1261-2fea-4b27-9caf-d7cb359bfe47 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(0%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] O diretor executivo de gestão da entidade, Helder Melillo, afirmou que a distribuição foi estruturada para ampliar o alcance da Copa do Brasil e oferecer mais jogos gratuitamente ao torcedor Instagram/@copadobrasilcbf

[{"selector":"#anim-da9282cd-663e-4a94-ac36-c2153e61a16f","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1143bd01-ca20-4e69-b5dc-fa22e4894ee8","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-2edb625f-1a1b-41bf-a612-6d04981a6373","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-b59a52e4-eaca-4697-82c0-60333acbd0d5","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-133e2bde-f246-4ceb-b441-45d9d27c4246 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(14.833455130681052%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] A partir de 2027, a CBF TV será responsável pela geração das imagens de todas as partidas. A entidade vai produzir um sinal único para as empresas detentoras dos direitos, com padrão visual e técnico próprio Instagram/@copadobrasilcbf

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