Marcas de luxo estão cada vez mais caras; grifes explicam motivos

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[{"selector":"#anim-813d7358-7b5c-4bad-baad-53e45f05b668","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b9842513-1028-408f-91c5-de0e5ad34dce","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-a37b6f72-0136-4b3d-9335-67a71a90acd3","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-10ee0a74-ff2b-4f65-b5fc-d08e28b52c5b","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Marcas de luxo estão investindo fortemente em campanhas e livros que destacam o artesanato e a origem de seus produtos para justificar preços elevados Unsplash

[{"selector":"#anim-cb06f9df-10c1-4672-83b4-50d3c9d14beb","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d56a207a-9dc5-45f6-b2f5-baad096c46e7","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-281e7c2b-6b6b-4452-a1e0-31bd1d42787f","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-106509ca-48d3-48d5-a69b-a98b88e06e7c","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-efff4bf7-543a-4b20-a7d1-35a0b60e2a96 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(3.36538427804502%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] Apesar de o setor ter crescido na última década, as vendas começaram a desacelerar, levantando questionamentos sobre o real valor dos itens de luxo Unsplash

[{"selector":"#anim-74d7a2e1-5498-4e8e-b36d-bd6c0e4d6ee7","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6a3fb061-a1b7-41c2-bf82-78b590a24a68","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-dfd8e086-8936-4da7-af78-ae14c24d89fd","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-610079a2-8244-4b9b-875d-09bae94865f7","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ce014ce0-8289-400f-84b3-69f98e79a7db [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-50.811298212208854%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] O aumento expressivo de preços durante e após a pandemia não veio acompanhado de uma percepção equivalente de melhoria na qualidade Unsplash

[{"selector":"#anim-ef919eab-96da-46c3-86a5-2f81047baae9","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-35a16d5d-adf4-4429-bb86-589627135842","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-db359ab8-4da6-44c7-bc1f-fef64808d247","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-01503cf8-ed99-46c8-a715-cc57005f9347","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Críticas e escândalos sobre condições de trabalho nas cadeias de produção intensificaram a desconfiança dos consumidores Unsplash

[{"selector":"#anim-5d84e21e-23e1-469f-afee-4402dd7a1005","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-aae068e4-9176-41b5-a509-c20323b501d2","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-3a425dc7-4b5e-4246-9408-54e6ac4e5b98","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-16d93583-2de1-47f1-81c4-d920d64274e6","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d307655a-648f-4dea-8c08-c38535b07b4d [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(0, -8.453523934883728%, 0)","translate3d(0, 0%, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] A ascensão de influenciadores e plataformas como o TikTok ampliou o escrutínio do público sobre o que de fato torna um produto "luxuoso" Unsplash

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CNNBRASIL.COM.BR

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