Facebook ainda está bombando 20 anos depois; entenda como

[{"selector":"#anim-b14c56ee-69e9-445b-8cf5-88b44c3c2a03","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e9a9519a-8e15-4386-8a37-2ac5be219120","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-119296af-9606-4638-9946-3ea3656fc31e","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-1898c36d-3a94-4d6c-ad42-aa44fb22a517","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Anton/Pexels

[{"selector":"#anim-3e7e841a-e60b-4d32-969e-3f53b587aa74","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9f370d36-586a-4c55-a22f-c0fb38e34184","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-2f3ebaa6-b618-4963-929f-83f8c36cb7b7","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-0887f570-c93e-4fb7-8326-43ab4997e8a3","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Em 4 de fevereiro de 2004, um estudante da Universidade de Harvard chamado Mark Zuckerberg apresentou o TheFacebook.com , um site de rede social para seus colegas estudantes Drew Angerer/Getty Images

[{"selector":"#anim-ebd562dc-85e9-40a7-b208-e61e90327fad","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-65ce416b-e810-4051-b0a5-e335fc3993fd","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-03e84cc3-2d66-442d-b631-20191d01632c","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-64a443f0-eef6-4972-a894-05fc3d686c09","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Vinte anos após o seu lançamento, o gigante das redes sociais Facebook continua a demonstrar um poder de permanência sem precedentes depois de enterrar concorrentes iniciais como o MySpace e o Friendster e estabelecer uma posição distinta no crescente panorama das redes sociais Oleksandr P/Pexels

[{"selector":"#anim-cc650d79-1fd6-4da5-9cd4-a64013674329","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a47bc5ec-3bb9-45b7-9cfc-d09487cdd1f8","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-52635d2e-0b95-40ba-b7c0-e1a7dc8a3c37","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-223d1503-efaf-4c20-86e4-fae278ca4ee6","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-96a698bb-5c0b-4d29-ae70-663d81ea8137","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-752306f2-4f16-4cd0-8577-103b7a6cc4b5","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] O Facebook tem mais de 2 bilhões de usuários diários ativos e tem mantido uma relevância significativa, ocupando muitas vezes o centro das atenções em muitos dos nossos debates culturais e políticos Tobias Dziuba/Pexels

[{"selector":"#anim-20aac4df-a740-497e-a267-f320b0164d95","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1b75599d-abb0-4f6a-add6-c293602a633c","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-48017649-7b30-4135-86a9-33402fe3287a","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-014e9ef0-6d6e-4773-b7ac-5164e3982776","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-db8c8201-21b0-4650-9c4f-9e3f9dc00630","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-c69c4848-e126-4d83-aa1c-cb86273d4b80","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] O Facebook se destacou de outras plataformas sociais iniciais com sua exclusividade inicial e sua ênfase na gamificação das relações sociais por meio de “curtidas”, comentários, compartilhamentos e contagens de amigos Freepivk

[{"selector":"#anim-fd483f7a-c9e5-4a00-b0ed-9c066a9a86d9","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-907b202e-1f4f-4694-b701-4a3a1f6b716e","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-7bdea47c-2153-4b4f-9735-e439982102ef","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-30ed1c42-b0c7-49cf-980f-160d558f0b1e","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-89be1929-35e5-472a-bdef-d2855f6a1b7c","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-276dc2d3-49f5-4730-8b39-5d812712f907","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] “Do ponto de vista cultural, tem havido uma tendência muito clara para a gamificação das relações sociais”, disse Pablo Boczkowski, professor do departamento de Estudos de Comunicação da Northwestern University que estuda cultura digital Freepick

[{"selector":"#anim-6fcb2f4e-16a4-4820-9abe-9afda223958b","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-222b2ed6-a19b-49e7-9096-676b4dd22b77","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-ff33a850-12fd-4146-9fdc-8f84302ba017","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-68088a97-1f91-45a2-8706-edc4d2c84d6a","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bbd08c48-39a2-414a-832a-ce4e7a0c0f74","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-f9c5078a-bc22-44e9-bbf5-8d97b3f87ffe","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Enquanto o MySpace e o Friendster estavam perdendo força, o Facebook ganhava impulso por meio de inovações e aquisições Kaboompics .com/Pexels

[{"selector":"#anim-40ba3f2b-d26c-404e-810d-ddadb1785b51","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-28cb2601-a2d5-4ddb-b629-d22b37cc8621","keyframes":{"opacity":[0,1]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-3943aa53-08dd-4468-97e4-50b42d3693c2","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":500,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-d14c7ff8-1738-4c3f-a854-9f5ae093d179","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] “Parece-me que o Facebook, como empresa, é bastante bom em tentar ouvir o que os clientes desejam e entregar um produto otimizado. Foi extremamente ágil e bem-sucedido.” Dima Solomin/Unsplash

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[{"selector":"#anim-3fd07f2b-f7a0-4f86-b94f-acc43e0561da","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2591778f-c785-4367-a29d-e1cdebae60d2","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-dcc563cb-0332-46ed-8b8b-be386a451c60","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b446fceb-dc4d-404b-996c-f9e56ce859bc","keyframes":{"transform":["translate3d(0px, 2132.63615%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f79cbe77-e26e-4352-a41f-bc18fb623cbc","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ca50d4b2-3b30-4107-b13d-0ae5f36934c0","keyframes":{"transform":["translate3d(-117.84387%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-95050b1a-d2d2-465d-af86-0cd1eabd0bc1","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-029c71dc-b2a1-4fd0-8745-f9c4fdcdfbff","keyframes":{"transform":["translate3d(0px, 867.28444%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Kenny Eliason/Unsplash leia mais em